One of the most overlooked ways to get the word out about your missing dog is placing an ad in your local newspaper or shopper. Social media has taken the world by storm, providing a cheap, easy way to spread the word; but you must always remember that there are still many people that don’t use computers or social media. It doesn’t do any good to have your dog posted only on Facebook if the person that has found your dog isn’t a Facebook user. So it is really important to use as many different communication methods as possible including flyers, signs, social media, Craigslist, newspaper and radio ads.
The following is a list of US newspapers per state. Remember that lost dogs can travel far and wide. Don’t limit yourself to just one area. Cover surrounding counties as well. Your dog is depending on you to bring him safely home.
Although this list is not complete, it will give you a starting point. Click here for a list of American newspapers: http://www.usnpl.com/