Helping Lost Pets Adds New Feature to List Shelters Within 25 Miles

According to the U.S. Census the average American will move 12 times in their life. This means that many people do not know where their local shelter is when their pet goes missing. Factor in that dogs and cats (unlike car keys) do not remain where they are lost. They have four legs and walk […]

When is Too Much Media Coverage Too Much of a Good Thing?

  TOO MUCH OF A GOOD THING? Highly publicized lost dog cases often backfire. Too much media can be detrimental to your lost dog search because the additional pressure from the public can chase your dog out of the flyered area or worse yet, into the path of traffic. The dog may also become nocturnal […]